MMI Hotel Group Adds Cambria to Lifestyle Portfolio
Published May 11th, 2023
This 127-room Cambria Suites joins an impressive portfolio of properties that are managed and/or owned by MMI, including The King and Prince Beach & Golf Resort on St. Simons Island, Ga., Mission Inn Resort & Club in Howey-in-the-Hills, Fla. and The James Madison Inn boutique hotel in Madison, Ga., among others.
"MMI Hotel Group has the skillset to customize marketing efforts and F&B offerings for the quickly growing category of lifestyle-focused, franchised hotels," said Andrew Pace, managing director of acquisitions and strategic partnership, MMI. "These hotels are developed to be different than the prototypical flags which the hotel industry has built up over 40 years – they need to be operated differently, too. Our guests expect an alternative and individualized experience which we deliver at our lifestyle-centric hotels. The franchisors have begun to recognize this trend with the rollout of many new soft-brands and lifestyle brands. Choice recognized this trend many years ago and has carved out an upscale and unique experience with Cambria Suites."
Located 10 minutes from the roller coasters of Carowinds Amusement Park at 340 Amistad Ave., the 127-room hotel is a short drive from downtown Charlotte and the Charlotte Douglas International Airport. Hotel amenities include a seasonal outdoor pool, complimentary Wi-Fi, modern fitness center and 1,350-square-feet of meeting and event space. Guests also may enjoy dining at the Foxhole Bar & Restaurant, providing an exclusive selection of southern faire paired with local craft beer, signature cocktails and quality wines. Rooms and suites include plush bedding, hardwood floors and a walk-in shower with premium bath products, as well as fast, free Wi-Fi and conveniently placed USB chargers.
"We plan to double our portfolio of unique hotels within the next two years with a mix of company owned, partnered and third-party managed lifestyle, soft branded, boutique hotels and independent resorts," said Micajah Sturdivant, CEO, MMI. "The hotel industry has demonstrated that these hotels require creative and savvy marketing, unique conceptualizing of food and beverage offerings and experienced leadership that understands the target demographic which they are attracting and serving. MMI is striving to be an obvious choice for hotel owners who are seeking professional third-party management of their existing or future unique hotel."
ABOUT MMI HOTEL GROUP
Founded in 1956, MMI Hotel Group, is a private, full-suite hotel management company focused principally on people. Currently serving team members based at full- and focused service product across the Sun Belt, this third-generation company has established a tradition of successful partnerships grounded in performance and trust. While MMI’s culture is a constant, the diversity of the MMI portfolio - franchised and independent, core and lifestyle brands – remains a competitive advantage for the company as best practices generate superior results. (www.MMIHotelGroup.com)